Why SEO Works
Ads only generate customers while a business is paying for them. Once the business stops running ads, the drop in business is immediately reflected by the number of customers visiting your business, phone calls stop, etc. Search Engine Optimization (SEO) is unique. It is one of the few services where advertising is actually requested by the customer. A web page or search listing only appears when a person asks for it (optimized). That’s why SEO works so good at engaging customers and driving really traffic to the business.
How SEO works
As an SEO Expert and Owner of my digital marketing agency at SEO Atlanta, my definition of SEO is: the science of fine-tuning your website so that search engines can read it easily and understand what the web pages are about in order to deliver the best search results for the user. The best part of SEO is, it allows you to target the millions of customers that use search engines everyday. Why SEO works and how search engine marketing can be utilized, we get into more details below.
Web page optimization is an ongoing practice that each business owner needs to incorporated into their monthly marketing budget. The return on investment (ROI) from SEO services in my opinion is one of the highest from all the different advertising channels.
Optimization = opportunity
In the beginning stages of my SEO audit on your site, I like to analyze how customers are interacting with you web pages. That is where site redesigns comes in. My SEO Company believes that we need to strike while the iron is hot. Rank Atlanta SEO, LLC can apply best SEO practices throughout the process, to make the most of your site’s new design and engagement. Our website design team will also help you develop a plan and build truly functional elements, to appeal to both the search engines themselves and their users.
Huge SEO bonus for your business
Search engine optimization helps you positioning your business with detailed targeted research. Any credible SEO Agency needs to do an in-depth keyword research that enables you to speak your customer’s language and most importantly target those consumers in an efficient way.
search engine optimization techniques
Every business is different. Rank Atlanta SEO focuses on finding creative, cost-effective ways to use SEO to support your specific goal. Here are a few of the techniques that we use to increase your rankings in Google and other search engines.
- Complete an SEO Audit on your website.
- Understand what your users want.
- Create SEO optimized landing pages.
- Make sure your website is mobile-friendly.
- Grow your traffic with quality niche relevant links.
- Create and optimize your content
Different directions = different approaches
Consumer Brand Awareness
Considering raising brand awareness in order to attract more consumers? My digital marketing agency can promote your product lines and services. The best SEO strategies for brand awareness are jointly run on a few different front lines where the consumer sees it often.
Online Retail Presence
Are you looking to sell your products online? In order to reach your customers you need SEO like oxygen. As an SEO Consultant in digital marketing, I have tried may advertising strategies. In my opinion, there is no other cost-effective way to drive customer traffic. In order to start ranking in the retail industry on-page optimization is key. My digital marketing company starts optimizing product pages, categories, service areas, and shopping tools for easy purchase checkout.
Constant Content Creation (the 3 Cs)
Google and other major search engines are always looking to provide users the most relevant results, that is why my marketing company concentrate on always creating relevant content for your clients businesses. This SEO strategy allows us to become a trusted company where customers can turn to for professional information. My SEO professionals tend to skip this foundational tactic.
SEO For B2B Companies
Are you looking for web development optimization for specific targets in order to generate qualified leads? There is no better way to target a specific niche or area of business then via in-depth keyword research followed by an well optimized keyword campaign on your website. In the long run this strategy also is the most rewarding as far as ROI.
Web Optimization for Non-profits
SEO Experts usually stay away from organizations that they are not familiar with, to be a true SEO Consultant you need to be able to research and offer services for a variety of industries. Our digital marketing agency can help optimize support events for non-profit organizations, attract donations, and inform the public about the issues they represent.
SEO Works because its Targeted
Some of the industries that utilize search engine services that most are doctors, real estate agents, lawyers, roofers, and dentist. All of these need hit similar targets. Below is a picture where a website had almost know traffic ( customers were not finding in search results) but with some high quality SEO techniques it started to rank and deliver value for the business owner. I can do the same with you website and drive customers to your front door.